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Content Strategy Manager

Company: VirtualVocations
Location: Roanoke
Posted on: April 12, 2025

Job Description:

A company is looking for a Content Strategy Manager.
Key Responsibilities

Develop and execute a content strategy for B2B2C audiences in Employee Benefits and Partnership sales channels
Create and manage sales-focused content to support lead generation and conversion efforts
Collaborate with cross-functional teams to ensure brand voice consistency and alignment on strategic priorities

Required Qualifications

8+ years of experience in content strategy, particularly in B2B marketing and sales enablement
Bachelor's degree in marketing, communications, journalism, or a related field
Proficiency in content management systems and marketing automation platforms
Experience with AI tools for content creation and strategy
Strong understanding of the Employee Benefits space and/or insurance industry is a plus

Keywords: VirtualVocations, Roanoke , Content Strategy Manager, Executive , Roanoke, Virginia

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